Teams · Brokerages · Portal and sign-call leads

Portal leads go cold in the time it takes to finish a showing.

An agent's working day is structurally incompatible with instant response. Showings, inspections, closings — the hours where you cannot answer are the hours portal enquiries and sign calls arrive.

A real estate agent unlocking the front door of a home in early morning light

The problem is that the enquiry is a question, not a lead

Most portal enquiries are one line: is this still available. Answer it in thirty seconds and you have a conversation. Answer it in three hours and they have already toured something else with whoever replied.

The second problem is sorting. A large share of enquiries are browsers, tyre-kickers, or people who are eleven months from moving. Agents burn their day discovering which is which, one call at a time.

Iris is doing the sorting, not the selling. It answers the availability question, establishes timeline, price band, whether they are pre-approved and whether they already have an agent, then books the ones worth an agent's hour.

And which one you can skip

Iris Setter

The core fit. Instant reply to portal, sign-call and form enquiries by text or AI voice, qualification on timeline, financing and representation, and a showing booked onto the right agent's calendar with the property attached.

Iris Setter details

Iris Dialer

For teams working a database: past clients, expired listings you have a lawful basis to call, and geographic farming. Because calling windows are derived from each phone number, a farm that crosses a timezone line does not need a spreadsheet to stay inside the window.

Iris Dialer details

A realistic walkthrough — mechanism, not a case study

This is an illustration of how the system behaves, written from what the product does. It is not a customer story and the times are not measurements.

  1. 18:34A portal enquiry arrives on a listing while the agent is at a showing across town.
  2. 18:34Iris replies: confirms the property is still available, asks whether they are looking to tour this week and whether they are working with an agent already.
  3. 18:38They are not working with anyone, they are pre-approved, and they want to see it Saturday. Iris asks the price band they are shopping in and confirms the area.
  4. 18:39Saturday 11:00 is booked onto the listing agent's calendar with the address, the timeline and the financing note attached.
  5. 18:40The agent finishes their showing and finds a qualified Saturday tour instead of an unread enquiry. Had the person said they already had an agent, Iris would have logged it and stopped rather than pursuing them.

The obligations that stay with you

  • Representation rules and disclosures in your state, and what your script may say about them.
  • Whether you have a lawful basis to call the database or farm list you upload.
  • Any federal DNC scrub your outbound program requires — we scrub your own suppression lists, not the national registry.
What we enforce, and what we do not