Iris Setter

The lead that gets answered first is the lead that closes.

Iris Setter replies within seconds of a lead arriving — over SMS, email or a real AI voice call — qualifies them, handles the objections and books the meeting on your calendar. Around the clock, including the 2am enquiry nobody was going to call back.

Product illustration

Three steps, no human in the gap

  1. 01

    A lead arrives

    A form fill, a missed call, a click-to-call, a webhook from your CRM. Iris sees it the moment it lands — no polling delay, no five-minute batch.

  2. 02

    Iris texts, emails or calls within seconds

    It qualifies against your criteria, answers the questions people actually ask, and handles the usual objections. AI voice both answers inbound calls and places real outbound calls — it is not a voicemail drop.

  3. 03

    Iris books the meeting — and knows when to stop

    The appointment lands on your calendar with the qualification notes attached. When a conversation needs a person, Iris hands the thread to a human mid-conversation rather than pushing through.

Three channels, one conversation history

SMS
Two-way texting on registered 10DLC numbers. STOP is honoured permanently and across every channel.
Email
Threaded follow-up with reply detection, so a human answer stops the sequence instead of talking over it.
AI voice
Answers your inbound calls and places outbound calls in a real conversation, with the transcript written back to the record.

Three tiers, all published

Starter

$99

per month

One inbound funnel, answered around the clock.

Included every month: 2,000 SMS segments and 100 call minutes included

  • SMS and email follow-up within seconds of a lead arriving
  • AI voice that answers inbound calls
  • Qualification script with objection handling
  • Calendar booking and human handoff
  • One phone number included
Book a demo

Growth

$299

per month

Multiple funnels, multiple calendars, outbound AI voice.

Included every month: 8,000 SMS segments and 500 call minutes included

  • Everything in Starter
  • AI voice that also places outbound calls
  • Multiple campaigns, calendars and routing rules
  • A/B tested follow-up sequences
  • CRM and webhook integrations
Book a demo

Scale

$799

per month

For teams running high inbound volume across locations.

Included every month: 25,000 SMS segments and 2,000 call minutes included

  • Everything in Growth
  • Multi-location and multi-brand routing
  • Higher concurrency on voice and messaging
  • Custom qualification logic per funnel
  • Priority support
Book a demo

Month-to-month on every tier. Cancel yourself from inside the product.

What the messages cost

Every tier includes SMS segments and call minutes — 2,000 segments and 100 minutes on Starter, 8,000 and 500 on Growth, 25,000 and 2,000 on Scale. Past those, usage is metered at the same published rates on every tier, including call minutes at $0.20 per minute. Validation and DNC scrubbing are included rather than sold back to you per lookup.

What you pay beyond what your plan includes

These are the rates you pay beyond what your plan already includes. Each Setter tier comes with SMS segments and call minutes bundled in; metering starts only once you pass them.

Iris metered usage rates, charged beyond the allowances included in your plan
ItemRateUnit
Call minutes$0.20per minute, beyond the minutes included in your plan
SMS$0.015per message segment, beyond the segments included in your plan
Email$0.002per email sent, beyond what your plan includes
Phone number$2.00per number, per month, beyond the number included in your plan
Dials beyond the included 5,000$0.02per dial, beyond the 5,000 included per Dialer seat
A2P 10DLC registrationAt cost (roughly $20)one-time pass-through of a third-party fee that moves
Phone number validationIncludedno per-lookup charge
Email validationIncludedno per-lookup charge
Suppression & internal DNC scrubbingIncludedagainst your own lists, no per-record charge — we do not scrub the National DNC Registry (see /compliance)